ICT Trade Events and Exports Assistance Program
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Multimedia Victoria's ICT Trade Events and Exports Assistance Program provides grant assistance for export-ready Victorian information and communications technology companies to attend recognised overseas trade fairs and missions. The program was established by the Victorian Government to encourage Victorian companies to take their products to the world.
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Am I eligible for a grant?
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It is likely that you will be eligible if you are an export-ready business that is:
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- a commercial Victorian company with less than 200 employees
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- working primarily in the ICT sector, including telecommunications, interactive applications, creative content and specialist manufacturing
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- based and headquartered in Victoria
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- not a subsidiary of a foreign company
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- producing products and services in Victoria, that have an Australian content of at least 50% of the total sales value and will be exported from Victoria
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- able to submit an approved export plan or project plan if applicable
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- attending a trade event that has an expo component
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Refer to our Frequently Asked Questions page for further details on the grants scheme.
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What are the benefits of attending trade fairs?
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By participating in trade fairs you can:
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- put yourself on the world map; enter international markets; attract and boost export sales
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- benchmark products against the world's best; display and market new products
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- form joint ventures; appoint distributors and dealers; conclude license agreements
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- gain new product development ideas; meet and learn from top decision makers
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What trade fairs are supported?
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Companies can apply for grant assistance to attend any trade fair in the world, outside Australia. A comprehensive list of upcoming trade events and missions can be found at www.mmv.vic.gov.au/tradefairnews
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A variety of ICT fairs have been well attended by Victorian companies in the past, including:
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- CeBIT, Hannover, Germany (general ICT)
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- BETT Educational Technology Show, London (eLearning)
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- Bangalore IT.in, India (general ICT)
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- Gitex Dubai, UAE (general ICT)
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- Game Developers Conference, San Francisco, USA (games)
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- OFC/NFOEC, California, USA (optical communications)
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- CeBIT Asia, Shanghai, China (general ICT)
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What categories of funding are available?
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| | | | A networker is a person, representing an eligible ICT company attending an international ICT expo, or MMV led business mission. This grant is a contribution towards airfares, accommodation and costs of trade fair entry.
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| Recovery of expenses up to $2,500 max
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| Exhibitor in a shared stand
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| An eligible company that has the opportunity to share an exhibition stand with a multinational company, an industry association, an educational institution or an Australian government agency.
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| 50% recovery of expenses up to $4,000 max
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| | A sole exhibitor is an eligible ICT company exhibiting at an international expo in a non-shared stand. The grant is a contribution towards the cost of the company attending the event. It includes airfares, accommodation, stand and promotional costs.
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| 50% recovery of expenses up to $8,000 (Approved Export Plan required)
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| | A group exhibitor is the representative entity of a cluster of ICT companies attending an international expo. The grant is a contribution towards the cost of the company attending the event. It includes airfares, accommodation, stand and promotional costs.
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| 50% recovery of expenses up to $10,000 (Approved Project Plan required)
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| First Time Sole Exhibitor
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| A first time exhibitor is an eligible ICT company that has never before accessed the program and provides an additional incentive to exhibit and assistance to develop promotional materials. The grant is a contribution towards airfares, accommodation, exhibition stand costs and the cost of promotional materials.This grant can only be accessed once.
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| 50% recovery of expenses up to $10,000 (Approved Export Plan required)
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Export Plans and Project Plans Requirements
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Export Plans
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For Sole Exhibitor grants and First Time Sole Exhibitor Grants an Approved Export Plan is required to be submitted. An approved export plan may include:
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- A Department of Innovation Industry and Regional Development (DIIRD)'s Grow Your Business Program - Business/Export Development Plan delivered by Victorian Business Centres;
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- An export plan prepared by an industry association, government body or private sector provider such as VECCI, AiGroup or the City of Melbourne; and or
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- An export plan prepared by the company itself.
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Project Plans
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Applications for a Group Exhibitor Grant must include an Approved Project Plan.
For more details on export plan and project plan requirements please contact the Trade Fairs Manager at Multimedia Victoria on 9655 1054.
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Apply for a trade fair grant
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Contact us for further information:
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Trade Fairs Manager
Multimedia Victoria
GPO Box 4509
Melbourne Victoria 3001 Australia
Tel: +61 3 9655 1054
Email: tradefairs@mmv.vic.gov.au
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Trade Events & Exports Program
Trade Fairs FAQs
